Introduction to Digital Product Management
A course by Irene Prieto y María Granadino , Product Managers
Joined March 2010
Learn how to become a product manager, and specialize in managing digital products using agile methods and long-term strategies for success
Learn how to become a product manager, and specialize in managing digital products using agile methods and long-term strategies for success
Joined March 2010
Want to break into digital product management? You're in the right place! With the expert guidance of product managers María Granadino and Irene Prieto, discover how to create digital products from scratch while getting a first-hand look at a product manager's role in a company.
In this course, explore the ins and outs of lean product management and see how to identify users' pain points to find a market gap that you can fill with your digital product. Test out your ideas by creating and launching a minimum viable product (MVP) to gather key insights and learn with an efficient and user-centric approach.
What will you learn in this online course?
14 lessons & 43 downloads
- 99% positive reviews (71)
- 2,480 students
- 14 lessons (2h 28m)
- 43 additional resources (13 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Create your own digital product following all the steps in the product management process, from the idea and validation to testing and product launch.
Projects by course students
Who is this online course for?
Anyone working with companies in or associated with digital fields. This course is also perfect for anyone who wants to know what a product manager is and reshape their professional career, as well as those who would like to explore the process for creating and launching a product most commonly used in start-ups.
Requirements and materials
No prior knowledge is needed to take this course, just come ready to learn the ins and outs of product management.
The digital tools used in the course are Miro and Trello, although PDF templates are provided if you'd prefer to print them and work on paper with sticky notes.
Reviews
A course by Irene Prieto y María Granadino
Irene Prieto and María Granadino are product managers specializing in digital products, ranging from online stores to mobile apps.
Irene has more than seven years of experience as a product manager working with multidisciplinary teams and implementing agile methodologies in companies across several industries and countries, from start-ups to corporations, most notably, Idealista and Fintonic.
Marina has accumulated over 15 years' experience in digital product teams. She began in software engineering, and after many years as a front-end and back-end programmer, she decided to make the leap to product manager. She has worked with a variety of products and businesses, such as Iberdrola and Ikea.
Content
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U1
Introduction
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Presentation
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Influences
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U2
Fundamentals of Product Management
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Digital Products
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Overall product development process
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The role of the Product Manager
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U3
Identify Opportunities
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Mission, vision and strategy
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Discovery
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Objectives, roadmap and prioritization 1
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Objectives, roadmap and prioritization 2
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U4
Create and launch your product
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Experimentation and validation
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Agile methodologies
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Throwing and Measuring
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U5
Become a Product Manager
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Skills needed to be a Product Manager
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Communication and stakeholder management
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FP
Final project
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Introduction to Digital Product Management
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
357330
PlusBastante bueno para entender los conceptos basicos de PM. Si eres PM o PO creado a la marcha, te va servir para darle orden a todo lo aprendido.
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fraylinarodriguez65
Interesante como introducción a este perfil profesional
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thiagobackneves
Excelente curso!
Muy bueno contenido que facilita la comprensión de los aspectos claves del mundo de product management.
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lavh1525
Buen curso.
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aogostto
Excelente curso. A didática com que é passado o conteúdo facilita o aprendizado, tornado de fácil assimilação. Para quem está começando seus estudos na área, esse curso é um ótimo pontapé inicial.
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