Disruptive Communication for Brands
A course by Felipe Libano , Advertising Expert Specialized in Brand Communication
Joined May 2021
Learn to come up with impactful ideas and use them to market products and boost business
Learn to come up with impactful ideas and use them to market products and boost business
Joined May 2021
In a world so full of options, creativity is a great ally in the task of standing out and finding success. If you want to present your business or project in an original way, Felipe Libano, publicist and brand communication specialist who develops ideas, activations and disruptive experiences for clients such as Google, Amazon, Nike, is the right person to accompany you on this journey.
In this online course, you'll learn how to turn ideas into actions that can make your brand stand out from the crowd. Felipe will teach you strategies that will revolutionize your brand communication, from defining the message to executing the project and monitoring the results. Think outside the box and achieve unexpected results!
What will you learn in this online course?
15 lessons & 15 downloads
- 100% positive reviews (13)
- 606 students
- 15 lessons (1h 15m)
- 15 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
You will develop your disruptive idea focused on a product or business.
Who is this online course for?
For entrepreneurs, creatives and all those who want to communicate with their audience in an innovative, original and effective way.
Requirements and materials
No prior knowledge is required to take this course. It is recommended, however, to have basic notions of project creation and development and willingness to seek innovative ideas.
Regarding the materials, you will need a smartphone and a device with the image editing and slideshow programs of your choice.
Reviews
A course by Felipe Libano
Felipe Libano is a publicist and specialist in brand communication, born in Porto Alegre and based in São Paulo. With passages through major Brazilian agencies and several awards under his belt, he develops disruptive projects driven by technology and innovation for clients such as Google, Amazon, Nike, among others.
Content
-
U1
Introduction
-
About Me
-
Influences
-
-
U2
First steps
-
What is the problem?
-
Discovering your goals
-
Creating a strategy
-
-
U3
Learning to create
-
What is your core message?
-
Searching references
-
Brainstorming
-
The power of tension
-
How can your idea be disruptive?
-
Choosing your idea
-
-
U4
Executing the idea
-
How to make your idea happen?
-
The timeline
-
Interacting with the audience
-
How to know if it worked?
-
-
FP
Final project
-
Disruptive Communication for Brands
-
What to expect from a Domestika course
-
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
-
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
-
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
-
Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
-
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
-
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
-
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
-
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
lucigomesfotografia
PlusCurso sensacional, super indico!
View translation
Hide translation
alexanderlovart
Muy buen curso!
View translation
Hide translation
cristinaadami
A very well designed course with an easy structure to follow.
Engaging and informative.
By the end of it you feel like you have learnt something.
Like lots of other Domestika courses, I would have preferred the courses to be narrated in English so I could listen to them on the go, rather than having to read the subtitles.
mariofdor
Muy buena estructura!
View translation
Hide translation
ahepburna
Muy bueno!! Un curso muy interesante
View translation
Hide translation