Introduction to Invitation Design: From First Brief to Final Print
A course by Sarah Lewis , Graphic Designer
Blend color, typography, and texture to create professional printed invitations to promote any event
Blend color, typography, and texture to create professional printed invitations to promote any event
Whether you're hosting an event yourself or working for a client, the right invitation can set the stage and prepare guests for what's to come. By incorporating color, texture, and other visual elements, you can create expectations and anticipation for an event worth planning for.
In this course, London-based graphic designer Sarah Lewis shows you how to avoid trends and design original invitations for any special event. From developing a unique visual style, to selecting colors, materials, print processes, typography, and layout, Sarah unveils her secrets for working with clients and taking your designs from initial brief to a memorable printed work of art.
What will you learn in this online course?
21 lessons & 36 downloads
- 100% positive reviews (34)
- 962 students
- 21 lessons (3h 46m)
- 36 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Design a printed invitation for a real or fictitious event of your choice, creating or sourcing visual assets, type setting, laying out the information, and preparing the files for print.
The principles you learn in this course can be applied to any future graphic design project and are not exclusive to invitation design.
Projects by course students
Who is this online course for?
This course is for aspiring graphic designers who want to understand how to design and lay out printed materials, or experienced designers looking to improve their creative process and work more effectively with clients.
Requirements and materials
To take this course, you will need basic knowledge of design layout software. Sarah will be using and giving tips for working with Adobe InDesign.
Regarding materials, you will need a pen and paper for sketching concepts and mockups, and a computer with your layout software of choice installed. Some books, magazines, paper swatches, and other printed materials are also nice to have as inspiration.
Reviews
A course by Sarah Lewis
Sarah Lewis is a freelance graphic designer working and living in London. She got her start as an intern at Dazed and Confused magazine before taking on design roles with studios like Blue Source, Love, and Navyblue. She began as a freelancer in 2007 and now works directly with clients and design agencies like Conran Design Group, Start Creative, and Every Friday.
Specializing in print and identity projects, Sarah has collaborated on projects ranging from tiny charities to 300-page annual reports for global companies. Together with her graphic design work, she runs Alphablots, which makes graphic greeting cards and playful prints for kids and color-loving grownups. She is also a passionate roller skater and teaches classes for beginners in London.
Content
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U1
Introduction
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Introduction
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Influences
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What Will We Do in This Course?
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U2
Preparation
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Think like a Graphic Designer
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The Brief
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What Do We Need to Ask
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The Debrief
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How to Quote
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U3
Concepts
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Create a Mindmap
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References and Research
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Mood Boards
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Present Your Ideas to the Client
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U4
Design
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Format, Materials, and Finishes
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Typeface and Colour Palette
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Visual Assets
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Layout 1
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Layout 2
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Final Checks
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U5
Artworking
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Presenting Your Work
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Amends
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Sending the Files to Print
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FP
Final project
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Introduction to Invitation Design: From First Brief to Final Print
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
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FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
zaida_77
Me ha encantado la energía que desprende Sarah. Ha marcado muy bien los pasos a seguir para un proyecto de diseño, los recursos están muy bien, muy útiles para llevar un orden en la captación de información hacia el cliente. volvería a adquirirlo seguro. Ojalá se anime a realizar otro curso.
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daad1995
bom
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mvelezt
Muy buen curso! Recomendado totalmente.
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gg_
PlusWonderful course!
florenciamfoos
Excelente curso! Me ha ayudado mucho con la relación con los clientes y presupuestos.
La profesora es muy apasionada y no se guarda nada!
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